Class Begins April 18th:

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Join Before the Doors Close

Picture This...

  • It’s Monday morning. You unlock your clinic door, knowing every appointment is booked this week.

  • Instead of feeling stressed and anxious about where your next patient is coming from, you feel calm, in control, and confident—because you finally have a marketing plan that works.

  • You have a specific strategy instead of hacking together random marketing advice from the internet.

Your Step-By-Step Strategy to Grow A Meaningful, Thriving Practice

Let’s build your dream business – one that serves you and your community, and allows you to connect to your higher purpose.

Are you marketing your practice randomly, with no clear direction?


Any of this sound familiar? 


✖️ You're constantly second-guessing your marketing, wondering if you're wasting time

✖️ You try one strategy, get discourage, and move on to the next - never seeing real results

✖️ You don't have a clear understanding of how your marketing will attract your ideal patients 

✖️ You're tired of trying "all the things" and feeling like you're spinning your wheels 

✖️ You're afraid to start marketing because you have no idea what you're doing



Whether you can relate to one or all of these things, I get it.

I've been right where you are.

Today I have a successful clinic, but there was a time when I felt totally clueless about marketing:


✖️ I felt intimidated

✖️ I knew I didn't have enough marketing education in acupuncture school

✖️ Most of the marketing advice I found felt pushy or salesy - like it wouldn't be a good fit for me.


So I tried one marketing approach after the next, giving up each after a few weeks.

I was spending time and money, hoping something would stick.



Then I got lucky - I found a mentor who taught me marketing basics ("the rules") and helped me define a stategy.

My marketing and my practice were transformed.

With these skills I watched my patients numbers climb and finally felt relaxed about my income. 


That was 14 years ago and I know how lucky I was to have a marketing mentor who changed everything for me.


But most acupuncturists don't get that kind of guidance. So I created Acupuncture Marketing School to be that shortcut for you. 


Now, for the first time ever, I'm teaching it live, so you can get real-time feedback, support, and a step-by-step strategy that works.

Introducing Acupuncture Marketing School Live on Zoom

Your Step-By-Step Strategy to Grow A Meaningful, Thriving Practice

Sign Up Today!

How Will the Zoom Class Work?

  • Sign Up Before Class Begins on April 18th

    You'll receive access to the course workbooks and your pre-class homework to get prepared for our first lesson. Get ready to meet your classmates! We'll be a small group for more 1:1 attention.

  • Join me for classes live on Zoom every Friday for six weeks

    Classes will be held on Fridays from 12:00 pm to 2:00 pm EASTERN (two hours) for six weeks starting April 18th. We'll skip the week of May 2nd. Last class will be Friday, May 30th.

  • Market, Grow, Thrive!

    Learn step-by-step how to set up strong marketing foundations for your practice, to make your marketing more effective and efficient. Increase your visibility, get more patients, and drastically build confidence in your marketing skills!

Beta Launch Special Pricing

Since this is the first-ever live version of Acupuncture Marketing School, you’re getting special Beta pricing at $797 (or two payments of $407).

After this round, the price will increase, so don’t miss out on this limited opportunity to learn and grow your practice at this special rate!

Sign up for $997 $797
Join Michelle Grasek for the Beta launch of Acupuncture Marketing School Live

Over 45 Five-Star Reviews

450+ Alumni of Acupuncture Marketing School

Sign Up Today

⭐⭐⭐⭐⭐

"BTW -- This class is awesome. I will make sure to let people know as soon as I'm done with it. Very well organized and to the point, crisp, and clear. I am really enjoying it. I've been disappointed with similar products in the past. Yours is the real deal."

- Johanne, L.Ac., NY

⭐⭐⭐⭐⭐

"Comprehensive and useful (but not intimidating) course. This is a very user-friendly class... Michelle works to address emotional blocks to marketing your practice, as well as educational obstacles such as knowing nothing about marketing. But even for this former marketing professional, marketing *your own business* is hard. Thanks for a step-by-step offering that allows me to slowly stretch out of my comfort zone."

- Pamela Howard, L.Ac.

What Will You Learn?

12 Lessons Over Six Weeks.

Scroll down for the full curriculum.

  • In-person and digital marketing that starts with relationship building and real connection

  • How to create a crystal clear marketing strategy that's built for your unique practice

  • Email marketing that builds trust so people are ready and eager to work with you

  • Social media marketing to engage your followers and turn them into real-life patients

  • A simple strategy for more Google reviews so you're the obvious choice for new patients

  • And more

Curriculum:

1: Marketing Basics

2: Marketing Mindsets

3: Target Market & Ideal Patient Avatar

4: Marketing Message

5: Branding or Re-Branding

6: Content Planning including using AI

7: Social Media Basics/Core Concepts

8: Email Marketing

9: Building and Installing a Lead Magnet

10: Marketing Strategy

11: Launching a Promotion 

12. Search Engine Optimization Core Concepts

Class Dates and Topics:

    1. Welcome! Start Here

    2. Pre-Session Homework

    1. Zoom Link: Introductions, Marketing Jumpstart Exercise, Marketing Basics, Mindsets

    1. Zoom Link: Target Marketing, Marketing Message, Branding

    2. Target Market and Ideal Patient Avatar Workbook

    3. Marketing Message Workbook

    1. Zoom Link: Content Planning, Social Media Basics

    1. Zoom Link: Email Marketing, Lead Magnet Creation and Installing the Lead Magnet on Your Website

    1. Zoom Link: Marketing Strategy, Search Engine Optimization (SEO)

About this course

  • $797.00
  • 2-hour class per week for 6 weeks
  • 12 hours live teaching time
  • BONUS: One-Hour Marketing Strategy Session with Michelle for every student ($247 value)

Zoom Dates and Times:

Fridays, 12:00 pm to 2:00 pm Eastern Time.

No class the week of May 2nd.

If you can't make a live class, replays will be available for every class.

  • Week 1: April 18th

  • Week 2: April 25th

  • Week 3: May 9th

  • Week 4: May 16th

  • Week 5: May 23rd

  • Week 6: May 30th

❓ Why This Works When Nothing Else Has?

Most acupuncturists struggle with marketing not because they aren’t trying, but because they’re missing the foundational pieces that make any marketing effort successful.

Without a clear understanding of your target market, marketing message, and core marketing principles, even the best tactics will fall flat.

This course helps you build that strong foundation first, so that every marketing effort you put out—whether it's social media, networking, or email marketing—actually attracts the right patients and leads to real growth.

Instead of wasting time on strategies that don’t stick, you’ll finally have a marketing system that works consistently and authentically for your practice.

Register Now - Class Starts April 18

You can keep spinning your wheels, hoping your marketing will somehow start working...

or you can take control, get expert guidance, and finally grow your practice with confidence. This is your chance to stop guessing and start thriving.

Register now—class starts April 18th!"

Frequently Asked Questions:

  • What is the refund policy?

    I want you to be thrilled with your decision to join me for Acupuncture Marketing School live. We offer a two week refund policy.

    Because the class is limited to 20 people, we ask that any refund requests are made as soon as possible so that a student from the waitlist can join us before missing too many live sessions.

    If you have questions about the content of the class, the format, the day/time we will meet, or anything else, please email us BEFORE signing up at [email protected]. We’re happy to answer your questions.

  • Does this class come with PDA credits?

    Yes. This course is worth 15 NCCAOM PDA credits in the Professional Enhancement Category.

    It is NOT qualified for California CEUs.

  • When does this class begin and end?

    We will be meeting on Zoom on Friday mornings from 12:00 pm to 2:00 pm for six weeks on the following dates:

    1. Friday, April 18th
    2. Friday, April 25th
    (Skipping the week of May 2nd)
    3. Friday, May 9th
    4. Friday, May 16th
    5. Friday, May 23rd
    6. Friday, May 30th

  • How long do I have access to the course material?

    You have access for one year, so you will be able to log in and watch the videos and download the worksheets, as many times as you wish during that timeframe.

    Each live Zoom class will be recorded and uploaded to the course so you can rewatch later on.

  • What if I have questions as we go through the class?

    I'm happy to support you as we go through the six weeks of class together. For questions that arise during class, there will of course be time for questions at the end of every session. For questions that arise between our Friday classes, you're welcome to email me at [email protected].

    The beauty of offering the class live is that we'll be working together closely on the material, and I expect there to be many questions to clarify how to apply the lessons to your unique practice. I look forward to your questions!

⭐⭐⭐⭐⭐

The class is very organized, the workbooks are so useful, and pretty much any time I have implemented just one of the things Michelle suggested, I have gotten a new patient (at this point, I have gotten a lot and I haven’t even done all the work)! I’m excited to do more of the work I have learned and see my business boom! Thanks Michelle!

- Angela Renzetti, L.Ac.

⭐⭐⭐⭐⭐

Thank you so much Michelle for putting this course together, it is an invaluable resource and should be included in curriculum whilst studying acupuncture!! Thank you!

- Debbie Lourenco, L.Ac.

⭐⭐⭐⭐⭐

This course changed everything. Just do it. You will not regret it. You will learn step by step what you need to do to boost your practice.

- Marcele Andrade

⭐⭐⭐⭐⭐

If your branding is not nailed down, clear and CONSISTENT, you need this. If marketing is not part of your monthly budget, you need this. If you need action steps to carry out your vision, you need this. If you want to care for more people in your community, you need this.

- Aida Sundarsingh, DC, L.Ac.