Tired of procrastinating your email newsletter because you don't know what to talk about every month?
This is a group of 26 emails that you can use as templates for your own clinic, so you never have to wonder again, "What the heck am I supposed to write this month?"
When I teach email marketing, I recommend sending two emails per month to your list, so these templates take care of your email marketing for a whole year.
Email marketing, DONE.
These emails focus on pain, anxiety, and digestive conditions.
I try to mention research studies when possible and I include links to each study referenced.
Of course you can rearrange the order of any of these emails, but this is how they are laid out in the template document.
It's usually 2 emails per month, although you'll note a few months contain 3 emails.
Use all of them, or pick and choose the ones you want to send - whatever suits your clinic and your subscribers the best!
January: Knee Pain, Digestive Health
February: Valentine's Day, Arthritis Pain
March: Arthritis (Continued), Allergies
April: Fibromyalgia, Menstrual Disorders
May: National Mental Health Awareness Month (Anxiety), Mother's Day
June: Anxiety (Continued), Educational About Acupuncture
July: Educational About Acupuncture Continued x2 (What's a treatment like? Etc.)
August: Shoulder Pain, Elbow Pain
September: Digestion (different email)
October: Wrist Pain
November: Seasonal Affect Disorder, Holiday Updates, National Bladder Health Month
December: Acu Recommended by the American College of Physicians for Pain (Opioid Crisis)
JANUARY – KNEE PAIN AND DIGESTIVE HEALTH
EMAIL #1: KNEE PAIN
SUBJECT: Can you predict weather changes by your knee pain?
ALTERNATE SUBJECT: Did you know acupuncture can help with knee pain?
Hi [FIRST NAME],
Can acupuncture help chronic knee pain? In many cases, yes!
A lot of people think that chronic pain is just something they have to "get used to." Especially if the pain has been going on a decade or more, they start to assume it's part of their life now.
But acupuncture can be incredibly helpful in reducing daily knee pain as well as flare-ups.
If you have knee pain that:
✔️ Changes with the weather, such as worse with cold and/or rain
✔️ Gets worse with overuse, like long walks or standing for long periods at work
✔️ Prevents you from climbing stairs comfortably or kneeling in your garden
✔️ Is from an old injury that never really went away...
Then I definitely recommend trying acupuncture!
It's a gentle treatment AND you get to take a nap.
Typically for chronic knee pain I recommend coming in once a week for 6-8 weeks, and then we try to space the treatments out a bit, to see if you can go 2-3 weeks or a month, and still feel great.
With chronic pain, maintenance treatments are also incredibly helpful to prevent flare ups! After an initial round of treatments, once a month is a great treatment plan to keep you feeling good.
If you have questions about your chronic knee pain, feel free to hit reply to this email!
You can also click here schedule online. [Insert Link to your online schedule or “Schedule Now” button.]
Have a great morning,
Download the templates here